A business description is a concise statement that describes the nature of your company, its products or services, and its target market. This statement is often required during the LLC formation process when submitting forms to the state. It is also crucial for various purposes such as opening a bank account and signing up for credit processors like Stripe and PayPal. Additionally, a well-crafted business description can be used on social media profiles, your website’s About Us page, or in a pitch deck to attract potential investors.